Even by their sky-high standards ABOVE & BEYOND are currently flying, well, above and beyond.
On Saturday 18th October, the trio made history: they became the first British DJs to headline New York's legendary Madison Square Garden. As usual with the band, the numbers spoke for themselves: all 13,000 tickets sold in a snap; tickets changing hands on secondary markets for $700 a pop; within a week, half-a-million video views of a pair of delirious fans accorded the honour of pushing the button during "Blue Sky Action."
It was the perfect curtain-raiser for the next stage of ABOVE & BEYOND's dauntless, peerless, thrilling ascent. On 19th January, Jono Grant, Tony McGuinness and Paavo Siljamäki release their new album. It's called We Are All We Need, and pre-orders come with three instant grat singles, including the title track. Thereafter comes another single, "All Over The World" -- an appropriate title given that early 2015 also sees them embark on a global album tour.
Of course, the band have put in the miles, racked up the achievements, sweated over the songs, to get to this point.
In the UK they've sold out London's Alexandra Palace. In the US, prior to Madison Square Garden, they'd sold out The Hollywood Palladium more quickly than any act in history. Their radio show, now operating under the name Group Therapy, has broadcast over 500 episodes since 2004 and reaches 30 million listeners in 35 countries -- every week.
They have released three studio albums, two remix albums, one side-project album. Their own labels, Anjunabeats and Anjunadeep, are among the most respected imprints in the global dance music scene and have released some 23 ABOVE & BEYOND albums and compilations in the last 12 years. There have been dozens (and dozens) of singles and mix albums and offshoot projects, all snapped up by a devoted worldwide fanbase that has happily, passionately followed this London-based electronic trio since their formation in 2000.
As artists they have sold a million records.
In the mainstream media, ABOVE & BEYOND have been tagged as 'The Biggest Band You've Never Heard Of.' But the fans know differently. They're just their band. The band they've followed round club gigs, arena shows, American dance festivals, European rock festivals, and parties from Bangalore to Beirut, from Branson's rocket (they soundtracked the launch of Virgin Galactic SpaceShipTwo) to Brazil's beaches (one million fans in Rio for New Year's Eve '07). To their fans, ABOVE & BEYOND are just 'The Biggest Band In The World.'
Explaining the trio's huge popularity-meets-curious obscurity, Grant thinks, "it's similar to a heavy metal band in that they they're not on the radio so much. But they have that fanbase that they've built up over a long period of time, rather than going for a money shot and having the big-name vocalist," he adds, referring to the default option of many a dance outfit that started off as "just" producers. "It's a case of we've built it very, very slowly, and we haven't had massive career spikes. We've flirted with mainstream things, but we've not really gone all out. We did remix Madonna, though..."
In 2001 ABOVE & BEYOND were hired to create a club mix of "What It Feels Like For A Girl." Then the video was banned by MTV. "It's got car crashes and everything," laughs McGuinness. "We thought we'd won the pools but no one saw it. Classic!" he hoots.
"And!" adds Siljamäki, the final third of this exuberant, savvy and brutally honest trio, "everyone thought it was a Paul Oakenfold track 'cause he'd remixed it as well! But," adds the Finn who met Grant at the University of Westminster where both were on music courses, "the dance music scene has got much, much bigger and the sound that used to be called underground is a lot closer to the mainstream. So we've naturally found ourselves at a crossing point. But still I think in this new album the primary focus is writing songs for our purpose. We are," he smiles, "kind of a selfish band in that way."
They're also a smarter band that way. Yes, the three men of ABOVE & BEYOND can craft big, transporting, electronic dance anthems. And for sure, they grew out of the trance scene. But they can also write emotive songs. Complete compositions that move the head and soul as winningly as they do the heart and feet.
As much was evident in the Acoustic album they released in early 2014, in which they dug in their own crates to create stripped back, "revamped" versions of songs from their deep catalogue. It was a project whose success surprised even ABOVE & BEYOND. Four sell-out acoustic shows at London's Porchester Hall led to two sold out nights at Los Angeles' Greek Theatre, with fans hoovering up 12,000 tickets in a matter of hours. The combined views for the 17 Acoustic videos on the band's hugely trafficked YouTube channel currently number somewhere north of five million.
And it was evident in the two teaser tracks they released in 2014. "Sticky Fingers" featured the